Writing to reflect your message!

Need to write something important for your business but don’t know where to start? Have you written an article but need another set of eyes to edit and proofread it? Do you have a professional bio?

Debbie Goetz Media Connections can help you communicate your messages clearly, concisely and consistently in all of your business materials – both print and digital. We can make sure your business forms and letters look and sound professional. We can review your web copy and recommend updates and changes, or we can write your web content if you are creating a new website. Trust the team at Debbie Goetz Media Connections to help you with all of your copywriting and copyediting needs.

Who do you need to communicate with?

Internal

Within any organization, fluent and consistent delivery of its relevant messaging is not only important, it is essential. Within any functioning organization, vital information has the potential to be lost in the daily shuffle, which makes internal communications through an organization’s numerous channels crucial to its success. Internal communications can consist of employee newsletters, company emails, intranet memos, updates to the company website, policy handbook revisions, F.A.Qs, or even staff and executive bios. Messaging must be clear, concise and appropriate for each of its target groups.
At Debbie Goetz Media Connections, our team will help you conceptualize your messages and recommend the most effective ways for your organization to deliver them. Whether it’s updating employees about the organization’s monthly activities and events; communicating the activities of your sales team to your accounting department; or conveying crucial information to the board of directors or investors, internal communication is the key to bringing your organization closer than ever.

External

External communication is the conveyance of information from within your organization to an external audience or media outlet. Do you ever receive newsletters from a company with which you do business? Have you ever seen an author or speaker’s One Sheet or been given a printed brochure outlining the types of services a company can perform? Have you ever written a “Letter to the Editor?” These are all examples of external communication and help convey an organization’s messaging to outside entities that need be apprised of its activities. These entities may include customers, prospects, referral sources vendors, or members of the media. The end goal for your external communications plan may be to develop or increase awareness of your products or services; increase brand recognition; attract investors or sponsors, etc. Let Debbie Goetz Media Connections help your organization craft an external communications plan that will contribute to continuing success and profitability.

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