The Importance of Public Relations for Nonprofit Organizations

Public relations (PR) is an essential tool for nonprofits. Often working with limited resources, nonprofit organizations need effective strategies to elevate their voice, mission and messaging in order to maximize their reach and impact. Here are several reasons why PR is crucial for nonprofits: Raising awareness Many nonprofits start out small and focus on specific…

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Don’t overlook podcasts in your PR strategy

According to the Pew Research Center, 86 percent of Americans get their news from smartphones, tablets or computers, at least some of the time and 58 percent of Americans prefer to get their news from digital sources, such as apps and websites.  What does that mean for you if you want to reach out to…

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