Helpful Tips
Best Practices for Distributing Press Releases
There are many different outlets for sharing a firm or organization’s news and information, from corporate websites to newspaper ads and social media. Even though there are many new types of outlets for sharing information, a vast majority of companies are still issuing press releases. Why? Mostly because press releases are a real-time, effective way to…
Read MorePR lessons via old television shows
Remember the old television show, Bewitched? Darrin, Samantha’s husband, and his boss Larry worked at the advertising agency McMann & Tate. Actually, worked is a relative term since all they seemed to do was throw around ideas for slogans. In all the years I watched the show, I never saw any characters do market research or…
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