How can you get a reporter’s attention?
When it comes to PR, many people don’t realize how difficult it can be to get the attention of reporters. ...
Striking a Balance Between Wit and Professionalism
Humor is both personal and generational. What I may find amusing, my kids may find boring or irrelevant. While jokes...
How and when should you reach out to the media?
Have you seen your competitors or community organizations mentioned in the media? Maybe it was a blurb in a local...
Publicity Stunts—Are They Truly Effective?
Hey, let’s do a publicity stunt! We’ll get lots of press, the coverage will go viral on social media and...
Got confidence?
Have you ever done the following? Not applied for a job, because you didn’t meet 100 percent of the qualifications...
How is PR like cooking?
As a mom, the one question I have heard from the time my kids could speak until they left home,...