Skills PR professionals should have
It’s no secret that PR professionals must have good writing skills, persistence, tenacity and a Smartphone full of good media...
It’s not only the Boy Scouts who need to be prepared…
Crises in the workplace happen. We read about them everyday - violence, product recalls, employee misconduct, and strikes are some...
Swifter, higher, more media coverage!
The 2012 Olympics were certainly packed with thrills and chills! American swimmer Michael Phelps won his 18th gold medal, becoming the most...
Three ways you can improve your writing
My assistant used to work as a secretary in two Philadelphia area hospitals and she said that the infection control...
PR lessons via old television shows
Remember the old television show, Bewitched? Darrin, Samantha’s husband, and his boss Larry worked at the advertising agency McMann & Tate....
When it pays to zig, instead of zag
Buying a house is a major purchase for a lot of people. The reason why many people buy a home,...