The story I pitched is not the story that ran (Part 2)
When a Story Gets Changed Last month I pitched one of my amazing clients as an expert in the field...
The story I pitched is not the story that ran (Part 1)
In the world of public relations (PR) and media relations, planning is everything. PR professionals meticulously craft strategies, anticipate challenges,...
There Are No Politics In PR – Birthday Edition
Back in August of 2016, I was asked by my colleague Debra Andrews, Owner of Marketri and the fractional CMO...
Finesse It Like Bridgerton
Despite all the media coverage I am able to achieve for clients, I still find it difficult to get the...